– It All Starts Here


Garri Grossi

Mesquite, TX, USA


Geographic Information Systems | Data Visualization | Dashboards & Metrics | Data Storytelling
Spatial Analysis | Quantitative Analysis | Business Analysis | Market Research | Customer Success


Alteryx Data Analyst – RR Donnelley March 2021 – Present
Using Alteryx Geospatial functionality to create an iterative workflow using sales and demographics in order to determine consumer-oriented trade areas.

IT Customer Service Manager Nov 2019 – May 2020
Responsible for ensuring the City of Grapevine’s technical service staff are knowledgeable and prepared for their work, and help the management understand the technical challenges and needs of its employees.
• Designed and implemented emergency IT Remote Work plan to provide all city users with remote technology including laptops, MFA, remote software, and support due to COVID-19
• Directly managed Customer Service Reps, Contractors, and Administrative Assistant as well as division budget and planning.
• Monitored Technician and Contractor customer service productivity and handled complex or escalated issues relating to employees.

Senior Financial Analyst – Procurement Finance Jun 2019 – Nov 2019
Streamlined complex business processes using data preparation and visualization tools including Alteryx and Tableau. Verified and published supplier Cost Sheet updates to internal Accountants and Analysts as well as collaborating on RFPs for existing and potential customers. Oversaw and supported the business unit management process and proactively identify opportunities for growth and productivity improvements.

• Designed and implemented complex financial model used for purchase of plastics and other manufacturing and container-related expenses.
• Responsible for over $50M of critical financial cost estimates, client bids and communications for the Procurement Finance department.
• Identified costing savings opportunities of over 15% in collaboration with key partners to improve business results 

GIS / Customer Success Analyst Mar 2013 – Apr 2019
Leveraged geospatial analysis to communicate business insights with ownership of mapping data, business intelligence dashboards, spatial analysis for internal and external territory optimization, and competitive analysis based on location. ESRI, Alteryx, Tableau, and other BI tools were used extensively to uncover potential opportunities.
Illuminated business trends and insights by modeling, authoring, and communicating elaborate data stories to optimize marketing, sales, and business operations. Clarified consumer insights and behavior, recommended optimal stock recommendations through inventory analysis, facilitated territory optimization through geospatial analysis, identified at-risk accounts through deep-dive fringe analysis, and uncovered market opportunities through sales accountability reporting.
• Cut travel costs 10% and enabled a balanced account load for a 10-person territory boundary map through an iterative analysis based on total number of customers and average drive times.
• Saved four hours of weekly manual work by developing an automated workflow in Alteryx/Tableau for optimizing opening inventory for new dealers, maximizing sales by analyzing existing dealer sales data and registered vehicles within the service radius.
• Increased auto battery sales 50% at dealer locations by creating a reporting system that focused on battery testing and increased the testing rate to 35%.
• Boosted sales 35% for an account with suffering profits by conducting a fringe analysis to identify the 10% of dealers requiring sales procedure course correction.

Senior GIS Analyst Jan 1998 – Mar 2013
Contributed geospatial analysis and crafted paper, digital, and online maps to enable mission-critical city functions, including data conversion, web mapping and application support, and training scenario maps. Oversaw public safety-related spatial databases, maps, cartographic specifications, and other metadata, with accountability for national cartographic standards and non-proprietary data as a shared resource for all GIS users. Pioneered workflows to update and maintain Public Safety infrastructure to reduce labor hours by 50%.
• Coordinated with neighboring municipalities to ensure highly accurate and routable inter-city street network routing.
• Mediated difficult GIS Public Safety policy between Police/Fire/Dispatch priorities.
• Led a team of data technicians and analysts in implementing a new street address methodology within the 911 database, updating 100,000 records with an aggressive deadline and no room for downtime.
• Earned the Mayor and City Council’s Public Service Appreciation Award for participating in the recovery and investigation of the Space Shuttle Columbia disaster.

• Bachelor of Science (BS) – Geography & Computer Science | UNIVERSITY OF NORTH TEXAS
• Certified Professional Category Analyst | CATEGORY MANAGEMENT ASSOCIATION
• Certified Professional Strategic Advisor | CATEGORY MANAGEMENT ASSOCIATION
• ArcGIS Desktop Associate Technical Certification | ESRI
• Certified Technical Trainer (CTT+) | COMPTIA
• Certified Geographic Information Systems Professional (GISP) | GIS CERTIFICATION INSTITUTE (GISCI)
• Esri Authorized Instructor (Desktop I, II, III) | ESRI
Business Intelligence Tools: MicroStratregy | Tableau | Alteryx | ESRI Business Analyst Sharepoint
ESRI Tools: ArcGIS (ArcGIS Pro, ArcMap, ArcCatalog, ArcToolbox)
ArcGIS Online| Spatial Analyst| Network Analyst | Map Objects | ArcGIS Enterprise
Languages: SQL | C++ | Visual Basic | Python

Garri Grossi

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Posted 2021-04-28 under Geospatial, Government, Sales & Marketing